Video: FleishmanHillard’s Adrianne Smith on what makes inclusion authentic
The chief diversity and inclusion officer shares how her work is looking to create a better workplace as PR pros look to the future.
How are PR agencies looking to improve on the inadequate levels of diversity and inclusion that are currently on display in the industry?
The Diversity Action Alliance released its benchmark report, revealing that there is plenty of room for growth for many organizations in the comms industry and for comms leadership roles. In fact, 73% of organizations surveyed do not have a Chief Diversity and Inclusion officer.
But what would bringing in a dedicated leader on DE&I offer for a PR agency or organization?
Adrianne Smith, chief diversity and inclusion officer for FleishmanHillard, recently sat down with PR Daily Editor Ted Kitterman to talk about her work and what it will take to create authentic inclusion in organizations in the months and years ahead:
Her views deserve intense respect because in almost every department,
FleishmanHillard is either the best or tied for best among the great PR firms.
This firm started out with overworked and underpaid PR people in St. Louis helping Budweiser, aided by big horses and smallish budgets, become the dominant brand. Bud’s PR-aided success kept growing to help make FleishmanHillard a dominant brand.