Twitter suspends Planters’ ‘Baby Nut’ accounts, top platforms tackle privacy and fake news concerns, and Hulu chief is out
Also: Oscars prediction app’s tweet snafu, Super Bowl engagement wins, what consumers want online (and how seldom they get it), and more.
Good morning, PR pros:
The Academy of Motion Picture Arts and Sciences caused a stir when it tweeted a promotion to use its Oscars Prediction Experience app. Here’s how the tweet was supposed to look:
Think you know who will take home an Oscar this year? Make your #Oscars predictions and tune in Sunday, Feb. 9 to see how you did!
— The Academy (@TheAcademy) February 3, 2020
However, a technical snafu caused The Academy’s image to display a user’s completed submission with predictions, which looks like this:
I just made my official #Oscars predictions! Think you can do better? DM @TheAcademy to make your picks!pic.twitter.com/KnWXuXqWhl
— 🄹🄿 (@JPGramajoC) February 4, 2020
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