Ragan / PR Daily Webinar

The Communicator’s Roadmap for 2025: Turning Executive Orders into Actionable Messaging

Wednesday, Feb. 26, 2025 2-3:30 p.m. ET
Hero data graphic
Hero data graphic

What happens in Washington, DC, echoes throughout the country and communicators are facing a perfect storm of a highly polarized political landscape, navigating a complex legislative process and dealing with rapid news cycles. Join us on Wednesday, Feb. 26 for this timely Ragan webinar, where we will delve into the strategies and best practices for translating and understanding the new executive orders, navigating the evolving political environment, managing disinformation and a look at what impending policy decisions will mean for the broader corporate landscape.

Whether you’re working in internal communications, government, advocacy, or corporate communications, this essential 90-minute Ragan webinar will equip you with valuable insights, tested tactics, and forward-thinking ideas on how to thrive amid the new complexities of the Trump Administration’s evolving agenda.

Join us on Wednesday, Feb. 26th from 2-3:30 PM ET!

Get must-have insights, practical strategies and a communications playbook for your team as we embark on a new public affairs landscape.

AGENDA

2:00 – 2:40 PM
Panel Discussion
What’s Next: Impending Policy Decisions and What a New Administration Means for You

In a rapidly shifting political climate, the first 30 days of the Trump Administration have already ushered in new dynamics for government, business, and civic life. From executive orders that challenge longstanding policies, to shifting alliances on Capitol Hill, these changes have set a new tone for public affairs and brand communications. Join us for this crucial session as we dissect the real-world impact of President Trump’s early decisions and highlight some case studies that demonstrate best practices on how communicators are adapting their messaging to keep pace.

Former Associate Administrator, Office of External Affairs
FEMA
Read bio
Former Speechwriter and Dir. Communications
Speakers John Boehner and Paul Ryan
Read bio
Lecturer, Journalism & Public Relations Department
California State University, Long Beach
Read bio
2:40 – 3:05 PM
Advising Corporations on Executive Orders: Strategies for Navigating Political Tensions

When new executive orders create uncertainty, corporations often face intense scrutiny from regulators, stakeholders, and the public. This session delves into how communicators can guide their organizations to address these orders effectively—balancing compliance, reputation management, and stakeholder expectations in a highly charged political environment. Explore best practices for bridging divides, engaging in constructive dialogue, and safeguarding corporate values, even when pressures from policymakers and internal teams collide.

  • How to advise executives on forging genuine connections with stakeholders, focusing on relationship-building rather than ideological conflict, thus outlasting any single administration’s agenda.
  • Case studies that demonstrate how others navigated contentious policies to create unified strategies.
  • Practical conflict resolution tactics to address skeptics, hecklers, and provocateurs—whether online or in live forums.
  • How to navigate politically charged conversations in the workplace, such as addressing differing opinions on company policies or current events, to maintain productivity and harmony.
  • How to harness the power of authentic, personal narratives to break down barriers, humanize complex issues, and inspire the kind of compromise that moves agendas forward.
Vice President of Thought Leadership
Gravity Research
Read bio
3:05 – 3:30 PM
Misinformation, Disinformation and Trust: Public Affairs and the Press

In this discussion between a public affairs expert and a journalist, you’ll hear about the challenges ahead with covering policies coming out of the new administration. We’ll discuss strategies on how to tackle decreased public trust in government, especially when it comes to rapid policy shifts that affect businesses, and what that might look like in news coverage. Learn about:

  • The evolving newsroom: What the media expects from the next four years.
  • How to address challenges like budget constraints, internal silos, and dis/misinformation—especially as new executive orders prompt rapid communication needs.
  • What’s working for agencies adapting to early policy shifts: modernizing tech, tightening workflows, and collaborating across departments.
  • Plus: Why, when and how to take the lead in social impact by speaking out on relevant issues.
Congressional Reporter
The Hill
Read bio
3:30 PM
Top 5 Takeaways
Don't miss this unique opportunity!

Top 3 things you’ll learn:

  • Master techniques to defuse politically charged conversations in the workplace and maintain harmony.
  • Learn how to support the C-suite in taking responsible stands on political issues.
  • Conflict resolution strategies to steer comms in a respectful direction.

PRESENTERS


Lecturer, Journalism & Public Relations Department
California State University, Long Beach
Read bio
Former Associate Administrator, Office of External Affairs
FEMA
Read bio
Vice President of Thought Leadership
Gravity Research
Read bio

Former Speechwriter and Dir. Communications
Speakers John Boehner and Paul Ryan
Read bio
Congressional Reporter
The Hill
Read bio

MODERATOR: Alyssa Smith, Director of Event Programming, Ragan Communications READ BIO

PRICING
Join us for The Communicator’s Roadmap for 2025: Turning Executive Orders into Actionable Messaging.

Rates
Registration $375
Nonprofit/Gov/Edu Registration $350
Ragan Insider Registration $325

Can't make it on February 26? All attendees will receive a recording of the webinar.

Group pricing for 3 or more is available when going through the registration process!

 

WONDERING IF YOU SHOULD ATTEND?

Here’s what past attendees are saying about Ragan and PR Daily Events!

WHO SHOULD ATTEND?

You should attend this webinar if you spend at least a quarter of your time in any of these areas:

Brand Management • AI Integration • Marketing • Content Strategy • Content Creation • Strategic Communications • Internal Communications • Social Media • Global Communications • Issues Management • Executive Communications • Measurement Communications • Reputation Management • Digital Communications • Public Relations • Media Relations

REGISTER NOW

For questions, please contact customer service at

CService@Ragan.com or by calling 800-878-5331.