The Consultant is InNick Lanyi
How a lack of crisis planning creates more issues
Recent headlines underscore the need to prep for the inevitable.
Search Results (insider)
Ragan Insider Ted Kitterman
How Grubhub is engaging the gaming community
With the rise of the metaverse, more brands are looking to find a foothold with digitally savvy audiences. Is the gaming market an opportunity for you?
The Friday ReporterPR Daily Staff
Business Insider’s Madeleine Berg: ‘Never ask for a photo’
This episode’s guest covers Hollywood and media, and offers a look at her work wrangling the cultural narrative into timely news.
The PR Daily ListTed Kitterman
8 books every PR pro should read
Here are the top reads from industry veterans on developing your PR skills and business acumen.
MarketingIda Kay
How influencer marketing has changed consumer expectation
Your customers now expect opportunities to participate in content creation and feeling like a brand insider.
PR IndustryTed Kitterman
Despite Applebee’s Ukraine snafu, don’t pull ad spend from news
There’s risk in running ads against news coverage, but ad dollars are essential for keeping the news media healthy and audiences informed.
Daily ScoopEmma Atkinson
Better.com faces new layoff outrage, Disney CEO condemns ‘Don’t Say Gay’ bill and TikTok gets the most engagement
Also: A Yale professor has compiled a list of companies continuing to do business in Russia.
Daily ScoopEmma Atkinson
Amazon launches social audio app, McDonald’s and PepsiCo pause Russian operations and how podcast ad spending exploded in 2021
Also: RetailMeNot offers customers an extra dollar to shop during its Daylight Savings event.
![McDonald’s, PepsiCo and more leave Russia, Disney CEO addresses Florida ‘Don’t Say Gay’ bill and more [Updated]](https://s39940.pcdn.co/wp-content/uploads/2022/03/iStock-157728622-300x200.jpg)
Daily ScoopEmma Atkinson
McDonald’s, PepsiCo and more leave Russia, Disney CEO addresses Florida ‘Don’t Say Gay’ bill and more [Updated]
Also: The Gender Pay Gap Bot calls out UK companies with pay disparities on International Women’s Day.
Daily ScoopTed Kitterman
Uniqlo won’t leave Russia, top research for PR pros and tech companies address anxiety over return to the office
Also: CVS touts accessibility in metaverse play, investors push for change on taxes and transparency, and Stoli looks to rebrand amid Ukraine crisis.
MarketingBrian Berner
How to fix your Gen Z marketing problem
Younger demographics are turning to new sources for news, product recommendations and more. Time to adapt—or get left behind.
SpeechwritingBrian Pittman
3 tips to crafting better speeches
A veteran government speechwriter shares a few inspiring tips to capture your exec’s voice—and to improve your own presentations.
Daily ScoopEmma Atkinson
Coinbase tries to walk back CEO tweets, YouTube the top short-form video content platform and Meta launches Facebook Reels globally
Also: Leinenkugel sells out of goofy heated shorts in stunt to promote Summer Shandy.
The WorkplaceKacey Larsen
Pay transparency as a step toward equity and hiring
New York City is the latest state to pass a law requiring salary ranges be included in job listings, and employees favor this change.
Daily ScoopEmma Atkinson
Salesforce ties exec pay to ESG, YouTube the top live video platform in US, and Zuckerberg announces employee moniker ‘metamates’
Also: Virgin Galactic announces public sales of tickets to space and more.
