Report: 50 percent of active Twitter users are viewing tweets on mobile devices
How are you working with your IT and Web team to give your content a mobile boost?
John Bell from Oglivy’s 360 team read through Kleiner Perkin’s recent report on mobile trends to demonstrate why your content has moved to a device:
• Facebook (200 million active mobile users);
• Twitter (50 percent of active users are mobile);
• Pandora (50 percent of the 3 million new users subscribe via mobile device).
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