Journalists and PR pros say yes, but no one has time for coffee chats and slow follow-ups.


Today’s Headlines: 05.22.2025

 

Do PR–media relationships still matter?

Journalists and PR pros say yes, but no one has time for coffee chats and slow follow-ups.


How data drives value for comms teams

Live coverage from The PR Daily Conference.


The Scoop: Columbia president responds with poise amid commencement boos

Also: CNN uses Broadway play to kickoff convo on state of journalism; Google’s AI agents reshape how PR teams must optimize for search.



The sweet details of PR for Dove x Crumbl’s Gen Z collab

Surprise scent drops and TikTok superfans turned a traditional brand into a cultural moment.


  Member Content

Building a resilient workplace through cultural DNA

Applying vision, values, beliefs and behaviors to your work environment.


Ragan Research: Measurement elevates communicators’ influence

More robust measurement aligns communications to business drivers.


Using AI to catch emotional shifts before crisis hits

Bianca Prade on how real-time sentiment can shape smarter, faster strategy.




The employee engagement crisis: 4 ways HR leaders can improve morale and productivity

Employee engagement is at a decade-low, but HR leaders can turn the tide with tailored benefits, clearer expectations, authentic care and personalized growth strategies.


The Scoop: Evolving from newspaper journalist to $100 million podcast mogul

Plus: Walmart politely rebuffs Trump demand; Duolingo tries to recover after AI disaster.


What PR pros can learn from OverDrive’s collaboration with the Lakers

CMO Jennifer Leitman discusses connecting with new audiences and value-driven marketing.



The smoke signal strategy that prevents PR fires before they ignite

 Internal communications research can help stave off disaster.


The Modern Leader series: The art of meaningful appreciation

As The Grossman Group celebrates 25 years, Ragan is partnering with them to share the top attributes they see in modern leaders today.


The Scoop: HBO pokes fun at self after yet another rebrand

YouTube’s podcast rise requires rewriting pitching playbook; Colts' video misfires a lesson in respecting sensitive topics.


PR Daily Conference

May 21 - 23, 2025 | Washington, D.C.


Zenith Awards

Deadline: Friday, June 6, 2025


Leadership Communications Certificate Course

June 11, 18 and 25, 2025 | 1-3 p.m. ET | Virtual Series


Crisis Communications Virtual Conference

June 17, 2025 | 11 a.m.-3:30 p.m. ET


Public Relations Certificate Course

July 9, 16, 23 and 30, 2025 | 1-3 p.m. ET | Virtual Series


Video Visual Virtual Awards

Deadline: Friday, July 18, 2025