Raiders push positive PR online for move to Las Vegas
The team is facing mixed reactions, especially from its current fanbase in Oakland, California. Here’s what it’s doing to spread the news and boost its band through Twitter and news outlets.
The Raiders are coming.
Info: https://t.co/YVQV9hUZLo pic.twitter.com/eSurEcP2Oq
— OAKLAND RAIDERS (@RAIDERS) March 27, 2017
The move won’t happen until possibly 2020, which could make for a few awkward years of football in its current home of Oakland, California. Fans have taken note—and they seem predictably unhappy.
This has sent the team’s PR efforts into overdrive, especially online. However, if fans in Oakland are upset, owner Mark Davis doesn’t seem too concerned.
“If fans would like us to stay there, we’d love to be there for that,” Davis told USA Today. “I’d like to bring a championship back to Oakland.”
The team’s Twitter account is also touting NFL commissioner Roger Goodell’s remarks, notable mainly because Goodell may be the most-hated man in football—among fans and players alike.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.