How ‘granfluencers’ are shaking up social media representation and influencer marketing
Don’t count grandma out when it comes to growing your followers. Here’s what the trend means for the PR industry and social media managers.
Don’t count grandma out when it comes to growing your followers. Here’s what the trend means for the PR industry and social media managers.
Preserve your peace of mind with words that create space between you and the conflicts that are common in the modern workplace.
Also: Ragan announces acquisition of Communications Week, Epicurious stops promoting beef recipes over environmental concerns, TikTok opens transparency education center, and more.
What type of content will perform the best on Instagram? How can social media drive crucial e-commerce operations? Here’s what you must know.
Think multi-channel and measured.
What’s driving the disconnect with younger audiences? Here are some underlying themes.
Recognize the inspirational power of virtue, encourage and reward unselfish behavior, and make decency a prerequisite for leadership.
As the hybrid workplace gets a closer look from organizations of all sizes, here is how workers should think about creating an environment at home to set themselves up for success.
Leaders from a recent panel hosted by the Black Public Relations Society of Chicago talked about standing up for yourself and fighting racism from within the organization.
Tips on reporting and writing from Woodward, 60 Minutes – and Ron Burgundy.
Amid a burnout and employee fatigue crisis, here’s how to help workers find a better balance and more job satisfaction—boosting productivity and retention.
A round-up of solid advice from 22 top marketing pros to make your next year the best one yet.
The author reflects on how to maximize your time at live events in the age of COVID.
Cybersecurity messages are often cloaked in fears about getting hacked, having your identity stolen or losing money. Norton’s rebrand hopes to change all that.
A roundup of recent research distills 2021’s big workplace trends—and crystallizes the benefits of offering flexible arrangements to employees.