5 takeaways from pitches that missed the mark by a mile
These emails did the PR pros who sent them no favors. Consider the following examples of irrelevant media relations queries—along with what you can do to avoid the same reaction.
These emails did the PR pros who sent them no favors. Consider the following examples of irrelevant media relations queries—along with what you can do to avoid the same reaction.
Brand managers can harness the power of passionate fans through online interactions, content exchanges, special events and more. Here’s how you can emulate these fast-food successes.
The protests, staged across Google’s offices throughout the world, demand for the tech giant to commit to a more diverse workforce and better handle sexual misconduct claims.
What is the best tool for creating social media videos for your clients? PR pro Cassie Galasetti breaks down the pros and cons of three popular video options.
The social media platform recently experienced a huge drop in monthly active users, but its revenue numbers and earnings report signal that advertisers are finding success through tweets.
Social media, online retail and a rapidly changing culture are disrupting decades of journalistic practices—and that means PR pros have to adapt to get their messages out.
The sports organization is in upheaval following the departures of its last three chief executives. Here are a few ways it can repair its image and fix the reputational damage.
Enter PR Daily’s 2018 Content Marketing Awards.
The iconic dieting company is shifting its focus from weight loss to overall wellness with a new name and logo, along with revamped messaging. Will the changes attract new customers?
Your first presentation to an audience was probably in kindergarten. The topics are more complex now, but a similar approach breeds clear understanding. Consider these seven tips.
Zebra Technologies makes barcode scanners, hospital technologies and chips in NFL shoulder pads. Here’s how it branded itself as a leader in the ‘Internet of Things.’
The platform has shed many users after an ill-conceived redesign and rival Instagram’s rising popularity. Now Imran Khan is moving on—and the company is trying not to spook investors.
Some people have threatened to cancel their subscriptions, and the growing backlash forced the streaming service to respond. However, it’s not stopping its promotions anytime soon.
You know the value of a well-timed, surgically-precise PR campaign, but your boss wants a second opinion. Here’s how to get your top brass to stop dragging their feet.
Don’t risk losing goodwill and damaging your credibility by mindlessly sending personnel announcements, website launches, product updates or your company newsletter.