From a cavalier attitude about the serial comma to embracing jargon and annual reports, you won’t catch these phrases coming from wordsmiths’ mouths.
A recent survey of millennials, Gen Xers and Baby Boomers revealed that PR and marketing pros should still focus on Facebook—and that social media content can boost your bottom line.
To mark International Women’s Day, this communicator says gender expectations can affect career opportunities. Here’s how to propel yourself along your path.
The photo-sharing app is switching to an algorithm-based timeline, which means brands’ content might no longer show up in users’ feeds. Here’s how to get ahead of the change.
The social network geared to professionals can offer many engagement opportunities, and you don’t have to break the bank to be successful. Follow these tips.
Are you OK with clickbait headlines and subjective reporting, as long as you’ve gotten the media coverage you covet? Here’s why such attitudes have perpetuated the problem, one pro argues.
In a rapidly changing professional environment, public relations practitioners can lose sight of the basics. Here’s a refresher.
To effectively gain the attention—and loyalty—of differing groups on the internet, marketing pros must understand their preferences and cater to them accordingly. Use this infographic as a guide.
The fast-food chain’s Israel location is spicing things up for couples by offering a few grown-up toys in a special themed box.
The impact of the young, tech-savvy, highly social workforce is surging. Make sure your culture offers the professional development opportunities that Gen Y craves.
Ads from Airbnb, Coca-Cola, 84 Lumber and Anheuser Busch took on controversial political and social issues to become the focus of online buzz last night and watercooler talk today.
How has the television and radio icon reached such a high level of success? By following these nine rules that any communicator can—and should—implement.
The PRSA speaks out about pros’ responsibility, and execs from high-profile companies respond to Trump’s executive order that bars citizens of seven countries from entering the U.S.
The circus’ chief said declining ticket sales and its decision to get rid of its elephants after public backlash made it ‘an unsustainable business for the company.’
If you find yourself constantly zoning out when others speak to you or thinking about what you’re going to say next, there are ways to improve. Consider these strategies.
