6 questions with: Muck Rack’s Linda Zebian
Senior Director of Communications and Community at Muck Rack Linda Zebian shares her concerns about news organizations shrinking and what tool she enjoys for brainstorming.
Senior Director of Communications and Community at Muck Rack Linda Zebian shares her concerns about news organizations shrinking and what tool she enjoys for brainstorming.
Plus: Why the wage gap isn’t going away.
Honorees were spotlighted at a special awards luncheon.
Including updates from LinkedIn, Meta, YouTube, Snapchat and Twitter.
Multicultural is now mainstream.
When you’ve got multiple organizations to represent, it’s all about being flexible.
Including news from Twitter, Pinterest, Instagram, Facebook and TikTok.
Plus: More airline troubles, this time in Europe.
Linda Rutherford speaks on the airline’s communications response to Christmas travel issues.
Know your audience and do your research.
Plus: The vast majority of millennials and Gen Z get financial advice on social media.
It comes down to knowing your influencer.
Plus: The Whopper jingle you can’t escape.
The hardest journeys have lessons to teach.
Put people before profit. No matter what.