Whether you’re seeking to create striking images (despite your fingerpainting-level skills), honing your writing or wrangling your social media feeds, these helpers won’t bust your budget.
Can you still generate excitement and motivate stakeholders with virtual gatherings? Here’s one leader’s practical guidance.
One NYC-based pro shares her journey with a few lessons for others getting their start in the industry during this extraordinary time.
Also: Neflix’s year in review, Vice Media joins OnlyFans with ‘food porn,’ the NFL aims to invite frontline health care workers to the Super Bowl, and more.
How should you handle those nasty critiques on Glassdoor? Should you respond at all? Follow this guidance to counter negative comments and protect your brand’s reputation.
Innovation isn’t magic, but the result of a careful process that will produce the best work, deadline after deadline.
Right now, communicators should be a calming, reassuring presence for stressed-out colleagues. Here’s how to facilitate productive conversations instead of fiery conflagrations.
As newsrooms shrink and media relations opportunities evaporate, more organizations are creating their own storytelling outlets. Here’s how to launch a robust news site of your own.
Ice cream company Carvel created an uplifting moment and helped one of its best-known fans celebrate an important birthday.
Experts share how audiences are changing—and how organizations can prepare for the tumultuous months ahead.
Video calls, slack channels and Asana all help this PR leader stay organized and in touch with key team members and clients.
How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games.
Platforms like Workplace from Facebook make it possible for everyone to participate in internal discussions, solving problems quicker and providing important company-wide insights.
Also: McDonald’s social media manager gets real, Yandy drops controversial Halloween costumes, 28% of consumers will buy less holiday gifts, and more.
Margery Kraus, founder and CEO for APCO Worldwide, shares how telling her personal story of leadership inspired by motherhood opened new doors—and offered “authentic vulnerability.”
