Ragan Insider PR Daily Staff
3 recent stories prove social media is changing faster than ever
Keeping up with so many current trends is challenging—let experts show you how in this upcoming virtual summit.
Search Results (opinion)
Ragan Insider Danielle Wiley
5 tips for using influencers to alleviate a crisis
When working to preserve your reputation and respond honestly to a PR catastrophe, your social media connections can save the day. Here’s what PR pros should know.
Ragan Insider Ted Kitterman
5 top quotations from iconoclastic writer Tom Wolfe
The journalist and novelist had little time for rules, and he left a legacy of wit, wisdom and warnings. Here are some of his keen observations—along with lessons for communicators.
Ragan Insider Megan Sharma
What do bad writers and toddlers have in common?
Don’t throw a tantrum, and make sure you’re not guilty of any of these immature editorial habits.
Ragan Insider Beki Winchel
9 ways PR pros can relate to mothers
Has being a mom prepared you to be a better PR pro? Here are some ways that these two stressful roles inform each other—for better, or for worse.
Ragan Insider Ted Kitterman
Starbucks chairman: ‘We were absolutely wrong in every way’
Howard Schultz has detailed how the company will change its bathroom policy after two black men, having asked to use the restroom in a Philadelphia store, were arrested for trespassing.
Ragan Insider Beki Winchel
Bloomberg joins list of paywall publishers—but will readers subscribe?
The media organization announced a tiered subscription plan, and it’s not the only one to do so. How can these news outlets—and brand managers—persuade readers to pay for content?
Ragan Insider Carly Martinetti
The No. 1 PR mistake you should avoid
When planning for your earned media success, it’s important that you stay focused on your objectives—and ignore your own spin.
Ragan Insider Beki Winchel
Boy Scouts rebrand to appeal to female members
The organization seeks to boost its shrinking numbers, but reactions to the name change have been mixed. Meanwhile, the Girl Scouts are fighting back.
Ragan Insider Robby Brumberg
Saluting the most scintillating leads of the year
The folks at Poynter have compiled a list honoring the ‘Best Pulitzer Leads’ of the past year. The awards are informal, but the writing and storytelling lessons are instructive.
Ragan Insider Ted Kitterman
3 PR lessons from Whole Foods’ ‘Yellow Fever’ crisis response
The grocery chain’s partnership with an Asian eatery with a provocative name has drawn online fire. The retailer has deferred to chef/owner Kelly Kim to reply, but how wise is that strategy?
Ragan Insider Matthew Brennan
18 ways to write better business copy
These writing tips will make your startup’s messaging stand out—even on a shoestring budget.
Ragan Insider Beki Winchel
Head & Shoulders seizes awkward moment between Trump and Macron
The company’s social media team responded to commentary and jokes after the president brushed what he called dandruff off the French president’s suit. Was it worth the effort?
Ragan Insider Brian Pittman
4 measurement mistakes to fix now
Are you committing measurement blunders? Here are four you can remedy today.
Ragan Insider Pat Fredshaw
5 rules for soliciting feedback on social media
While useful for distributing content, social media is also an opportunity to learn more about your audience. Here’s how to listen for what consumers are saying.
