The university has suspended William Rainford, who—using his school-linked Twitter feed—criticized Julie Swetnick, an accuser of the Supreme Court nominee.
Online platforms offer a unique opportunity for organizations to talk directly to their audience, but poor interactions can undermine your reputation. Beware these costly errors.
The burger chain announced it would make the changes to its burger offerings as part of its larger effort to offer healthier food options. The move got a mixed reception on social media.
PR pros often work on teams or with clients—and that means they must be skillful interpreters of human behavior. Knowing your personality type can help build a stronger team.
Having a close friend recommend your product can be the deciding factor for a consumer considering your offerings. Here’s why PR pros and marketers should nurture these connections.
It’s hard to get noticed in today’s media environment. By providing new data and fresh perspectives, you can land coverage from data-hungry journalists.
The plastic-wrap maker sponsored a dinner in Chicago for influencers and food writers to gain publicity. However, some felt misled—and the agency behind the stunt is apologizing.
Follow this guidance to serve up meatier work that will satisfy your audience, improve SEO and appeal to your readers’ tastes.
You can write a lively, fluid story. Your copy’s never sloppy. So what? Here’s how to become irreplaceable in your workplace.
Having an outspoken executive can be a blessing or a curse for communications teams, but a recent survey showed that most consumers and employees want company leaders to speak out.
Company leaders are voicing their opinion on U.S. gun policy as organizations nationwide speak out on political topics. Its stand is getting mixed reactions on social media.
Getting your byline in a prestigious publication could be a major win for you or your client. Here’s how to go about submitting for the New York media staple.
The nationally known medical center countered CNN’s reporting—first internally with staff listening sessions and then externally with strongly worded statements and a video interview.
Cultivate a thriving environment where your workers can flourish by embracing transparency, flexibility and empathy.
PR pros can draw insights from the U.S. senator and Vietnam War veteran, who died Saturday. His laconic style made him a formidable political foe, but his words could inspire, too.
