Apportioning a segment of your day to string words together is only part of the battle. Here are steps for setting aside and optimizing your available hours.
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Social media personalities with smaller audience sizes can revolutionize your marketing efforts. Consider these insights.
If you feel the urge to comment on someone’s weight or appearance, just don’t. Also, steer clear of vague feedback and pleas to ‘leave personal issues at home.’
If you’re looking for a trove of fresh ideas or useful tools, you’ve come to the right place. Read on for a hearty helping of creative inspiration.
The head of strategic communications for the ‘music intelligence’ company touches many facets of the organization in her role, keeping things exciting and on the move.
Prioritize face-to-face interactions, push for flexibility, don’t withhold bad news, and follow the Golden Rule.
Were scant days away from a nascent decade, and key voices have salient insights to offer. What’s ahead for storytelling, the ‘trust gap’ and the vexing matter of ROI measurement?
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The bike-maker wanted to highlight the stories of cycling fans as well as high-profile athletes with a relationship to its product. The result offers many takeaways for brand managers.
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Whether you work at an agency or in-house, keeping up with daily, weekly and quarterly demands can seem overwhelming. Fortunately, there’s help.
Your mea culpa should not be the hypothetical, ‘If you were offended…’ Instead, own up to your miscue and express your contrition, and be quick about it.
This emerging tier of future leaders has a lofty collective vision and a tenacious desire to realize their ideals. Businesses can and should partner with them for a more responsible tomorrow.
For one young pro, the realization that PR research has personal ramifications as well as guiding future campaigns sparked a key insight. Now Cision’s chief insights officer, he recounts the tale.
