Ragan Insider Neil Patel
The no-fail guide to writing popular blog posts
From vocabulary to tone to headlines, this guide has all the tips you need to write a blog post your readers will love.
Search Results (ai helped me)
Ragan Insider Michael Sebastian
PR crisis at SXSW: Media slams firm for ‘Homeless Hotspots’
The campaign, which turned homeless people into Internet hotspots, gained attention—lots of it, but failed in execution, said one PR professional.
Ragan Insider Dorothy Crenshaw
PR lessons from the 2012 campaign (so far)
The campaign trail offers advice for public relations professionals of all stripes.
Ragan Insider Michael Sebastian
Bank of America is walking into a PR buzz saw
The company is exploring new checking account options, which The Wall Street Journal said includes additional fees. The bank said it has not yet made a decision on fees.
Ragan Insider Alan Pearcy
#TheDailySpin: Fortune cookie gaffe melts Ben & Jerry’s
The company added fortune cookies to its new Jeremy Lin frozen yogurt. Plus, iFakes on the rise, mobile jargon, reminisce about your first car, PETA killing animals, and more.
Ragan Insider Michael Sebastian
Susan G. Komen hires firm to assess PR damage
The firm, Penn Schoen Berland, was co-founded by Mark Penn, the CEO of Burson-Marsteller Worldwide and former democratic strategist.
Ragan Insider Matt Wilson
An inside look at one impressive social media campaign
Customers who check in at a Walgreen’s location through Facebook or Foursquare get messages directing them to products, offering coupons, or informing them of donations. The response was ‘overwhelming positive.’
Ragan Insider Alan Pearcy
#TheDailySpin: Sources say Sir Paul will make cameo on ‘Mad Men’
‘Let it be, let it be, let it be, let it be’ true. Plus, Apple shares hit an all-time high, Paper Mate out to catch pen thieves, a PETA campaign should have girls concerned about their boyfriends going vegan, and why coffee may brew up more love than those roses.
Ragan Insider Andrea Berry
Dear Email, it’s over: A breakup letter for the Digital Age
After a long and often frustrating relationship, the author writes a heartfelt goodbye to email.
Ragan Insider Brad Phillips
Even in its reversal, Susan G. Komen’s crisis PR erred
The author calls the breast cancer foundations handling of this week’s Planned Parenthood announcements one of the worst acts of reputational recklessness ever.
Ragan Insider Matt Wilson
Inside the social media command center at the Super Bowl
A team of 50 staffers and volunteers are answering questions, providing information, and finding people’s stories about the big game.
Ragan Insider Linzy Roussel Cotaya
Why mentoring is important to the PR industry
Plus, PR professionals share the best advice their mentors gave them.
Ragan Insider Kevin Allen
Google blames agency for paid-search PR gaffe
A campaign to raise awareness for Google’s Web browser Chrome violated the search giant’s rules on paid links and advertorial content. Google acknowledges the mistake, but says it’s the fault of an agency.
Ragan Insider Claire Celsi
BEST OF 2011: An ‘awesome’ career: 10 things PR pros do in their jobs
Feeling uninspired or perhaps unsure why you want to join the profession? A PR pro weighs in on what people in the industry do and why it matters.
Ragan Insider Michael Sebastian
PR Daily readers’ choice: The top 10 PR blunders of 2011
We asked; you shared. Here are the 10 worst public relations gaffes of the year, according to our savvy audience.
