Ragan Insider Michael Sebastian
What PR pros should do when the media get it wrong
Recent errors in reporting (actual and alleged) highlight the need for a strategy. Learn seven possible options.
Search Results (ai helped me)
Ragan Insider Alan Pearcy
Customers pee(ve)d about retailer’s urine-soaked models
The most bizarre part of this odd story: It has a tie in with ‘Pretty Woman.’ Plus, Tumblr’s first major brand campaign, Twitter’s first TV spot, Lady Gaga’s social strategist, and more.
Ragan Insider Kevin Allen
Clever PR Tumblrs to waste time on
We promise you’ll be entertained by these clever Tumblr accounts—and you might even learn a thing or two.
Ragan Insider Michael Sebastian
A porn star, a stolen Escalade, and the power of social media
When a popular adult-film actress mentions your brand in a tweet to her 57,000 followers, how will you respond? You might want to follow LoJack’s example.
Ragan Insider Russell Working
Lawyers.com attracts clients through content—and social media smarts
The website and its agency use Twitter, Facebook, and YouTube under a unified marketing strategy that positions the brand as a legal resource.
Ragan Insider Matt Wilson
McDonald’s exec: ‘You don’t control’ social media
The fast-food giant’s director of social media explains the company’s Twitter strategy (including its #MeetTheFarmers hashtag incident) and approach to blogger outreach.
Ragan Insider Matt Wilson
How to develop a sensible social media policy
How to convince the naysayers in IT, HR, and the Legal Department that social media is a necessity.
Ragan Insider Gini Dietrich
New service aims to connect journalists, bloggers, and PR pros
Seek and Shout from Cision can help bloggers find story ideas and reporters find sources. PR pros, meanwhile, can announce new products and more.
Ragan Insider Brad Phillips
The 5 worst media blunders from April
And they were all caught on video for you to watch.
Ragan Insider PR Daily Staff
The finalists for the 2012 PR Daily Awards
We’re delighted to announce the top entrants from all corners of the public relations industry in the first-ever PR Daily Awards presented by Ragan Communications and Dow Jones.
Ragan Insider Shel Holtz
How to get buy-in for a social-media training program
If your executives won’t sign off on training, follow this three-step approach.
Ragan Insider Jacqueline Ortiz Ramsay
Young PR pros, 8 reasons to work on a political campaign
Job market’s tough. Consider joining one of the 2012 campaigns to jumpstart your career.
Ragan Insider Samantha Hosenkamp
Live Conference Blog: 6 quick and dirty tips on how to break through the clutter of today’s crowded media environment
Couldn’t make it to Ragan’s PR and media relations conference in New York at Con Edison? Follow our live blog throughout the day for hot tips from a stellar line of communicators.
Ragan Insider Alan Pearcy
And the most-popular gadget of all time is …
Think John Cusack. Plus, pink slime operations start shutting down, Press Secretary Rick Santorum, investors play hide-and-seek with Mark Zuckerberg, and more.
Ragan Insider Michael Sebastian
‘R.I.P. Linsanity’: The death of a social media craze
The buzz about New York Knicks guard Jeremy Lin reached a fever pitch last month, but is now dead, says the mainstream media. So, what’s the lesson?
