Not all the social media wisdom out there is particularly wise, particularly when it comes to automating your communications and dismissing alternative channels.
Networking goes beyond shaking hands at a cocktail party. For your career’s sake, make sure you steer clear of these mistakes.
The Bubble Wrap owner partners with MSLGROUP on Integration News, an effort that packages information for its staff on moving amid the purchase of a new company.
From swag bags to doggy bags: Keeping cool while multitasking, putting the client first, and growing a thick skin—all are as necessary in public relations as they are in the restaurant sector.
Does it bother you that people assume social media is cheap and easy, or that a single department can own social media? This author shares your frustration.
Do you miss reports of your company on TV? Monitoring tools allow you to track coverage—and respond—especially when facing negative coverage.
A journalist offers PR pros helpful warnings about taboos that will relegate your pitch to the recycle bin and, quite possibly, your email address to the blocked senders list.
To showcase its personality, HORN held a contest in which reporters squared off in an online DJ competition. The effort raised $10,000 for One Laptop Per Child.
Do you miss reports of your company on TV? Monitoring tools allow you to track coverage—and respond—especially when facing negative coverage.
Whether they’re asking to be on a show that’s no longer on TV or they’re turning down media coverage that they deem lacking (‘What about the cover?’), clients sometimes have astronomical expectations.
Brands, listen up. The visuals-based platform registers engagement 18 times that of Facebook and 48 times that of Twitter, according to new research.
To put it succinctly, it’s a lot of hard work.
But the blunder may have helped this adorable kitten.
Suffering because of some rancid egg salad or a wurst that was the worst? Tweet about it to get the official attention you need—and to help protect other patrons.
If you think about the founding of the United States of America as a startup business, it had some pretty fantastic publicity.
