How to make journalists your partner in pitching
What PR people can learn from a baseball great and sales experts about pitching stories.
What PR people can learn from a baseball great and sales experts about pitching stories.
Working on your holiday gift guide strategy? You should be.
Requesting anonymity is one thing, but don’t open your mouth until you get it.
Easy productivity hacks for busy flacks.
Ragan caught up with Kate Seegraves of Silfex to learn her tips for engaging current and future employees on social media.
A former executive editor on how to get the coverage you want.
Why your land of misfit stories can be a treasure trove.
The long-held tension between public relations and journalism is reaching toxic levels. Fixing it starts with PR professionals having the courage to demand better.
Pitching a podcast isn’t like pitching traditional media.
From audits to launch plan, here’s what you need to think about.
What’s changed since COVID and what will remain universally true no matter what.
Also: Kodiak Cake’s TikTok manager humanizes herself and the brand with goofy videos.
University Health enlisted hospital experts to share advice on staying safe during the pandemic. The effort has won in the ‘Media Relations Strategy: Media Relations Video’ category of Ragan’s 2021 Media Relations Awards.
Also: Stanley Tucci partners with San Pellegrino to invite Americans to relax like an Italian.
Plus why influencers are charging much more for their services — and what to do about it.