Messaging mistakes in the wake of the Derek Chauvin verdict
After jurors found Chauvin guilty of all charges, some organizations and public figures jumped into the fray with ill-considered statements.
After jurors found Chauvin guilty of all charges, some organizations and public figures jumped into the fray with ill-considered statements.
Also: Michigan executives issue statement against voting bills, Facebook lets users consult oversight panel about content removal, Disney Parks introduces more inclusive dress code, and more.
PR pros work hard to elevate public opinion about our companies and clients but what about ourselves? Tina McCorkindale and Mark Weiner dig into whether the profession itself has a PR problem.
New grads share about their experience looking for a job in the comms industry as opportunities have been limited by the COVID-19 crisis.
Here are some ways you can ensure your targets are intrinsically linked to business goals, cementing ROI and proving the value of your work to leaders.
Also: CDC relaxes physical distancing measures for schools, TikTok ‘aggressively banned’ violent videos in Myanmar, PR pros crave agencies with global reach, and more.
As organizations face ongoing chaos from the global pandemic and hot-button political strife, the comms role must help bring the right people to together to solve today’s challenges.
The complexity of the modern world requires urgency and precision from communicators looking to engage on ‘messy, but necessary’ discussions.
Editors share the top blunders and snafus they encounter every day.
Also: YouTube removed more than 30,000 videos with COVID-19 vaccine misinformation, Facebook tests video and ‘Stories’ ads, Society of Editors’ exec resigns, and more.
Also: Lowe’s launches CSR initiative for its 100th birthday, only 41% of men are ready to tackle gender inequality, Taco Bell joins the NFT bandwagon, and more.
As marketers try to catch up to the latest science around gender identity and update products for modern consumers, they must take care to bring their audiences along for the ride.
Tina McCorkindale of the Institute for Public Relations and Mark Weiner of Cognito Insights offer up insights from their data dive in this ongoing series about the future of PR and messaging.
Also: Mental Health America’s recent report highlights high employee burnout and stress, Reese’s introduces all-peanut butter cups, Facebook tests ‘Bars’ app, and more.
Kristin Graham sees a new paradigm shift that will lift all communicators.