To mark International Women’s Day, this communicator says gender expectations can affect career opportunities. Here’s how to propel yourself along your path.
South Korean prosecutors brought charges against Jay Y. Lee and three other executives at the company. Those three leaders have resigned.
Consumers used to just watch the ads played during the big game, but more people are turning to social media and other platforms to discuss them. Here’s how you can take advantage of it.
Savvy marketers can land a coveted position if they brand themselves correctly and put their best efforts forward. Follow this advice to stand out from other applicants vying for a job.
The automaker’s cost to make amends with consumers continues to climb. Here’s the latest on settlement numbers and what consumers should know.
The social network has been slammed for inflating marketers’ video views and for not stemming the spread of fake news. Will this move help turn the tide?
Politicians, reporters and organizations tweeted memorials as astronauts shared memories of the late space explorer, Marine and former senator, who died Thursday.
More and more organizations are engaging on-the-go audiences with audio programs about topics of interest. Here are best practices to follow to get yours up and running.
From capital campaigns to respite for caregivers, organizations are taking part in the annual day of ‘coming together to celebrate giving.’ What philanthropic activities have you planned?
There is no secret button that composes blog posts or shoots videos, and magic wands are very hard to come by. That leaves these tips for generating text and other content for your audience.
Newspaper editorial boards endorse political candidates. Social media execs push voters to exercise their rights. Here’s how some top tech companies are aiming to boost poll numbers
Younger consumers are always online. To meet their needs in cyberspace, consider these keys to successful digital marketing.
The beagle has to find a new doghouse: The insurance company said that although he ‘served his purpose at the right time,’ the brand is heading in a new direction.
2010 wasn’t long ago, but the communications landscape has drastically altered since that year’s tornadoes. Here’s how businesses and public agencies responded to Matthew.
Content marketing at its best is not about shilling for a brand but rather conveying expert information from or about the specialists in your organization. Learn, assimilate, simplify.
