Ragan Insider Allison Carter
Culture of caring: How to show employees they are seen and valued
It isn’t enough to say the right things. You must follow through with authentic action.
Search Results (opinion)
Media RelationsAllison Carter
Beyond the press release, here’s what journalists think about your communications
From social media to events, here’s what journalists really think of your efforts to grab their attention.
Comms WeekDiane Schwartz
How communications is proving its value to the C-suite
Ragan CEO Diane Schwartz makes the case for communications as a revenue generator for the business.
PR IndustryNate West
4 ways comms can take the wheel on climate
PR pros are positioned to make informed and meaningful environmental gains.
Content MarketingEmma Atkinson
How brand managers should consider the ‘pregnancy lull’ when working with influencers
Runner Allyson Felix called out Nike in 2019 for the company’s lack of maternity protections for sponsored athletes. But what about smaller influencers?
Daily ScoopEmma Atkinson
Grubhub pushes back on ‘frivolous’ DC lawsuit, McDonald’s teases return of Szechuan sauce and global institutional trust levels waver
Also: Camp Bow Wow wants you to think carefully about what to name your new pup.
Daily ScoopEmma Atkinson
SEC to ask U.S. companies to disclose climate change risk, users confused by Facebook Protect’s spammy emails and more
Also: A ketchup brand helps struggling restaurants increase their positive reviews, what inspires consumers to try CBD products and other stories.
The WorkplaceMary Olson-Menzel & Deborah Marquardt
3 Cs for better hiring in a red hot labor market
It’s hard to compete for talent—but these simple rules will help you and organization stand out.
StorytellingSean O’Leary
What the pandemic success of podcasts means for PR pros
Your media strategy shouldn’t overlook the popular audio format, even as the in-person interview has vanished.
PR VoicesMelissa Mathews
PR may be Ukraine’s most potent weapon
President Zelenskyy and ordinary Ukrainians are expertly using communications tools to sway the world.
Daily ScoopEmma Atkinson
Amazon launches social audio app, McDonald’s and PepsiCo pause Russian operations and how podcast ad spending exploded in 2021
Also: RetailMeNot offers customers an extra dollar to shop during its Daylight Savings event.
Daily ScoopEmma Atkinson | Ted Kitterman
Clubhouse nixes SXSW appearance, sports fans split on teams’ ties to Russia and Rivian CEO’s apology letter walks back unexpected price increases
Also: Hotels.com found out just how many of you want to soak in the tub on vacation and more.
PR IndustryNick Puleo
What TV and movies keep getting wrong about PR
Whether you turn to ‘Flack’, ‘Sex and the City’ or ‘Succession’—TV rarely captures the real work of the PR profession.
The Consultant is InKim Clark
How to respond to the backlash over diversity work
Use empathy to help bring along the people who feel excluded from your DEI efforts, says Deborah L. Johnson.
Ragan Insider Ted Kitterman
Make sure your media pitch serves a diverse audience
Jennifer Kho, VP of journalism and information equity at DoGoodery, shares lessons from her time as a managing editor at HuffPost and how PR pros can get coverage with a focus on DE&I.
