Google upgrades family leave perks for workers, brands flummoxed by the metaverse and Glossier lays off 80+ following 2021 expansion
Also: Dolly Parton’s got something new cookin’ with Duncan Hines, a new survey for social media pros and more.
Also: Dolly Parton’s got something new cookin’ with Duncan Hines, a new survey for social media pros and more.
An insider offers some common red flags that suggest a proffered media opportunity is really a disingenuous money grab.
That’s right, it’s time to get your Charli D’Amelio on.
For PR pros, the rules are always changing—but the last two years of COVID-19 have accelerated an already rapid cycle.
The art (and science) of finding what’s not there but should be.
To ensure your engagement, recruiting and retention tactics succeed moving forward, take time to revisit the profound shifts of last year.
Also: Corona debuts new non-alcoholic beer, Walmart slashes paid COVID-19 leave for workers, and more.
Also: Frito-Lay partners with Rick Astley on new year campaign, the hottest communications technology at CES, and more.
Here’s how the trends of the year ahead will change the work of PR pros—both within their agencies and across client portfolios.
Working from home has its benefits, but not being in person can make it hard to stand out from the crowd. Here’s how to be more proactive about pursuing professional development–even in a virtual setting.
How will you grab an online audience this year? Here’s how industry insiders see the game.
Here are the changes to keep your eye on when it comes to social media engagement and outreach in the coming months.
It’s the penultimate day of 2021, so we’re sharing the stories that nearly cracked our top 10 for the year. Check out this list of fan favorites.
Also: Ragan announces acquisition of Communications Week, Epicurious stops promoting beef recipes over environmental concerns, TikTok opens transparency education center, and more.
Nobody likes writing posts or shooting videos that nobody ‘likes.’ Here’s how to create content that hits emotional buttons so audiences hit the “share” button.