One-third of small and mid-size businesses plan to use social media in 2012
While many companies stand in the face of economic hardship as a new year approaches, a new study finds that social media marketers stand to make new gains.
More than 60 percent of respondents to a recent Zoomerang study say they are facing economic hardship in 2012. Meanwhile, 50 percent say they are failing to meet business goals this year.
The survey, which was conducted in partnership with GrowBiz Media, tapped the opinions of 1,000 small and mid-sized business decision makers. It wasn’t all doom and gloom, however, especially for social media marketers.
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