On social media, brands get a slice of Pi Day
Puns trended on Twitter as numerous brand managers took part in today’s sweetly mathematical celebration. Here’s how online marketers incorporated 3.14 into their efforts.
From special pricing to pie-themed giveaways, brand managers savored Pi Day on social media.
Each year, math lovers (especially those with a sweet tooth) who take part in celebrating March 14 are on the receiving end of an array of marketing strategies. Here’s how Time.com described ways consumers celebrated the calculated festivities:
In honor of this math holiday, expect to see a lot of offers for $3.14 slices of pie and pizzas . The admissions office at MIT is famous for handing out decisions on that day, while the Exploratorium in San Francisco has always thrown a party. And because 3.14 is also Albert Einstein’s birthday, a celebration takes place in Princeton, N.J., in honor of both Pi Day and the mathematical genius, who lived in the area.
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