Macy’s to lay off 2,000, Spotify podcast listening grows 200%, and Cathay Pacific furloughs 27,000
Also: Olive Garden offers a bready bouquet, YouTube touts its $15B advertising haul, reputation measurement guidance, and more.
Good morning, PR pros:
Love is in the air—if you’re a fan of carbs, anyway.
Olive Garden is promoting its Valentine’s Day “perfect night in” with a build-your-own breadstick bouquet:
The printouts are supposed to be used with a dinner for two starting at $34.99. The restaurant chain has several different versions, along with printable boxes for mints.
How romantic.
Here are today’s top stories:
The struggling department store chain announced it will close 125 locations over the next three years and lay off roughly 2,000 corporate employees. Macy’s is also closing its headquarters in Cincinnati and its San Francisco tech offices. The retailer has already shuttered more than 100 locations since 2015.
In a press release outlining its three-year plan, Macy’s chairman and chief executive, Jeff Gennette said:
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