LinkedIn embraces video with livestreaming tool
‘LinkedIn Live’ is currently only available to select users in the United States. The platform faces competition from Facebook, Twitter and more, but the video offering can boost content efforts.
It’s never too late to embrace video content and livestreaming.
That seems to be LinkedIn’s mindset, as it recently announced a live video tool that will enable users to broadcast to connections and followers.
Launching in beta first in the U.S., LinkedIn Live (as the product is called) will be invite-only. In coming weeks, LinkedIn will also post a contact form for others who want to get in on the action. It’s not clear when and if LinkedIn will make it possible for everyone to create LinkedIn Live videos, but if you consider how it developed its publishing features for written work, that will come later, too.
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Tags: LinkedIn, live video
