Instagram aims to be a social media destination for news
The Facebook-owned photo-sharing platform is looking to challenge the current king of the hill in that arena, Twitter.
Twitter has a reputation for being the social network where news and current events are at the forefront. After all, journalists make up the largest and most active verified group there.
With a pair of updates, Instagram’s developers seem to be looking to challenge that reputation and establish the Facebook-owned photo-sharing platform as a place to go for the news of the day. A blog post on the platform’s blog reads, in part:
With more than 70 million photos and videos posted to Instagram every day, wherever something is happening, chances are you can see it here. Whether it’s behind the scenes at the NBA Finals, on the runway with the latest fashion trend at a favorite club with a local band, people are capturing moments large and small on Instagram. But, until now, there’s never been an easy way to find these moments.
Instagram has overhauled its “Explore” tab to make it easier for users to find trending people, places, events and hashtags. The blog post states:
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