How and why to make your blog interactive
Writers are looking for content to keep readers engaged. These tips can help you get your audience to respond to your writing—without spending a dime.
Imagine a blog post that is just pages and pages of text.
Would you voluntarily read that blog post till the very end? Not likely.
Today, the information revolution has led to exploding exponential content creation. Readers have multiple sources to get information from and without appealing content, writers may quickly find themselves losing readership.
Research suggests that interactive blog posts that contain visually stimulating, interactive content can increase readership and social media sharing by a factor of 40.
Here are five interactive content types you can include in your blog to keep your readers coming back for more:
1. Animate the inanimate.
Nothing spices up a blog better than videos. In fact, studies show that websites experience an 86 percent conversion rate just by incorporating videos in their posts.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today
Already a member? Log in here.
Learn more about Ragan Insider.