Groupon: ‘Computers aren’t our strong suit’—really?

The startup sent an apology email to its Chicago customers, in which it made a rather befuddling claim.

Take, for example, Wednesday’s deal in the Chicago area. It was for discounted auto detailing; the email came with a broken link.

Oops.

It happens. But if your company is Groupon, and a client is waiting for customers to pour in—but they won’t because of a broken link—you apologize and make up for it.

Enter the follow-up email with the subject line: “We sent you a broken link…Computers aren’t really our strong suit.”

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