Communications Benchmark Report: What’s stopping us from more effective comms

As communicators, we have pretty great jobs. We get to talk to lots of people, understand their viewpoints, learn from their wisdom, and in turn, share those insights with others in many different ways.

But let’s be honest: sometimes, there are obstacles that make it hard to do our jobs. And sometimes it’s good to know that we aren’t alone.

In Ragan’s annual Benchmark Communications Report, nearly 1,000 survey respondents shared their hopes, fears and, yes, frustrations about their roles.

The full survey results are available exclusively to members of Ragan’s Communications Leadership Council, but our executive summary is free for download. But let’s outline some of the biggest pain points communicators, internal and external, feel today.

First, let’s give it up for the 3% of communicators who have nothing standing between them and more effective communications. We salute you — and want to know where you work.

But for the other 97% of us, let’s drill down.