Allison Carter
How to write shorter
Short is good.
Writing & Editing
Allison Carter
How semicolons work
Shedding some light on this most misunderstood of punctuation marks.
Emma Atkinson
3 best practices for helping leaders be better storytellers
From coaching your leaders on body language to repurposing sound bites, here are three tips to make your brand storytelling stand out.
Allison Carter
4 tips for editing your own writing
Train your brain to give your own work a solid edit.
Allison Carter
In AP style, don’t capitalize these words
Here are some of the common mistakes for writers on capitalization.
Emma Atkinson
Goop-ification: Brands are using wellness messaging to stay relevant – but there are risks
From mental health reminders to sex toy partnerships, here’s how brands are entering the health and wellness space.
Emma Atkinson
Pinterest bans climate misinformation, Google’s DeepMind addresses its sexual misconduct process and Americans question safety of self-driving cars
Also: A Substack comms pro takes heat for her swipe at Twitter employees in her message about open roles at the organization.
Ted Kitterman
What communicators need to know about identity language
Dictionary.com’s senior director of editorial explains how language is changing — and why it matters so much for corporate leaders and communicators to stay up to date.
Ragan Insider Allison Carter
Beyond commas and typos: What to look at when you’re editing
Ask these three questions to make sure you’re editing and not just proofreading.
Amanda Ponzar
3 tips for finding your executive’s voice as a ghostwriter
Here’s a helpful guide on writing for someone else’s authentic voice.
Ragan Insider Ted Kitterman
In the attention economy, writing still packs a punch
For some audiences—particularly top business execs—written content is indispensable in researching important decisions. Here’s how PR pros are thinking about their skill sets.
Ragan Insider Ted Kitterman
These are the Cleveland Clinic’s 5 Cs for sparkling social content
Executive editor Amanda Todorovich shares how social media writing should be conversational, yet concise in a recent video for Ragan Training.
Ted Kitterman
Uniqlo won’t leave Russia, top research for PR pros and tech companies address anxiety over return to the office
Also: CVS touts accessibility in metaverse play, investors push for change on taxes and transparency, and Stoli looks to rebrand amid Ukraine crisis.
Emma Atkinson
PR exec draws ire over secret industry news site purchase, Black Americans want greater ESG effort and Abbott responds to recall of baby formula
Also: Ulta Beauty shares partnership with Rihanna’s Fenty brand on social media, and more.
Robby Brumberg
How to edit like a pro
Identify the author’s key points, eliminate needless text, and let verbs do the heavy lifting. As you revise and polish, do so with empathy.
