Dora Scheidlinger
3 PR lessons learned from experience in broadcast media
Working with TV news outlets, you learn the importance of captivating images and simplicity in storytelling.
Visual & Video Communications
Justin Joffe
Grubhub and DoorDash support NYC delivery worker laws, income bracket predicts comfort traveling during pandemic, and Wikimedia’s new CEO looks to fight disinformation
Also: Mars Wrigley promotes self-love with pink Starbursts, Twitter launches tipping feature and Volvo sets new sustainability goals backed by research.
Justin Joffe
Google buys $2.1 billion office building in NYC, patrons avoid companies that lack sustainability and DE&I policies, and DOJ sues American Airlines and JetBlue
Also: McDonald’s makes sustainable Happy Meal toys, Amazon lobbies to legalize marijuana, and McKinsey & Company comments on explainer video series for kids.
Justin Joffe
White House shares plans to lift international travel ban, fewer Americans get their news from social media, and L’Oréal reaches sustainability milestone
Also: OKCupid introduces pro-choice profile badge, Twitter announces new partnership program members, and Peloton turns the page with hotel expansion announcement.
Justin Joffe
Facebook responds to WSJ investigative series, consumers prefer user-generated content, and Amazon cracks down on fake reviews
Also: Communications lessons from the 2021 Emmys, Clubhouse hires head of news, and Sears announces restructuring plans.
Ted Kitterman
Instagram boss defends podcast interview, how testing can reduce COVID-19 risk, and Latinx workers share about the impact of colorism
Also: Zillow decouples worker location and pay scale, MassMutual looks to move on from oversight failure, tracking the most loved influencers, GM extends Chevy Bolt production shutdown, and more.
Jamie Kightley
The pandemic reveals the advantages of the virtual event
After many have had to pivot from in-person conventions, tradeshows, and media events to their virtual alternatives, some are seeing the opportunities.
Ted Kitterman
62% of Americans say COVID restrictions worth the cost, TikTok faces GDPR investigation, and lawmakers decry Instagram for Kids
Also: Arizona sues over Biden’s vaccine rules, GIF subject looks to reclaim likeness, #ThislittleGirlIsMe takes off on LinkedIn, Chevron’s lower-carbon investments, and more.
Ted Kitterman
Instagram responds to WSJ report, 3 in 5 Americans support White House vaccine rules, and Apple’s annual event sparks debate online
Also: California recall highlights COVID-19 and vaccination topics, Whirlpool offers $1,000 bonus to vaccinated workers, Litecoin creator apologizes for spreading misinformation, and more.
Sally Ann O'Dowd
5 ways to draw out even the most reserved sources
Follow this guidance to make even shyest subjects shine—and freely share colorful quotes.
Ted Kitterman
Walmart reacts to fake Litecoin press release, Nicki Minaj shares vaccine misinformation, and workers take a pay cut to be remote
Also: Workers slam the honor system in enforcing vaccine mandates, a report says Instagram is toxic for teens, Kentucky distiller Heaven Hill faces strike over work conditions, and more.
Ted Kitterman
Business groups respond to Biden’s vaccine rules, majority of employees OK returning to office with unvaccinated coworkers, and Salesforce offers to relocate Texas workers
Also: Schools plan ahead as Pfizer prepares vaccine for ages 5-11, delivery app riders speak out about working conditions, how to counteract interrupters and poor office behavior, and more.
Ted Kitterman
Biden’s new vaccine rules, Harvard announces divestment from fossil fuels, and Amazon takes heat over promoting debunked COVID-19 cures
Also: How companies have mandated vaccines so far, agencies offer to cover relocation for Texas-based employees after anti-abortion law, and Twitter tries to label ‘good bots.’
Ted Kitterman
Macy’s Thanksgiving Parade announces mask and vaccine rules, content types that perform best on social media, and United Airlines explains process for vaccine exemption requests
Also: The labor market gets hotter, Burger King follows McDonald’s with celebrity marketing, conventions and trade shows look to rebound, and U. of Delaware flubs COVID messaging.
Ted Kitterman
Tripwire CEO out over Texas abortion law comments, Pfizer defends booster shots, and WhatsApp’s privacy messaging falls short
Also: Steve from ‘Blue’s Clues’ makes emotional return, what American say they need for greater well-being, Sweetgreen’s CEO tries to make amends, PR pros’ willingness to travel in 2021, and more.
