Admit it. You’ve experienced Facebook tab envy. Many Facebook tabs are designed to be landing pages, so they can be used like micro-websites for promotions. This post, from Social Media Examiner , gathers some great tab resources and advises that you can increase conversion rates by having your Facebook page mimic your website. — Claire Celsi
This position is responsible for developing and implementing a global social media strategy that drives positive online communications and safeguards Motorola Mobility’s business reputation and the reputation of its brands. Read more about this job.
A study from CafeMom, a website described as “by moms, for moms,” shows a significant decrease in the fulfillment of family matriarchs. The site’s quarterly MomIndex fell to a “C” grade for overall life satisfaction, which is based on responses to questions about self, kids, relationships, money, and the larger world. Why are moms so unsatisfied? According to the study, nine out of 10 “often worry about the economy and jobs.” For those of you keeping score, that’s…
Responsibilities include copywriting for Merriam-Webster online promotions or features; managing all social networking efforts; coordination of daily e-mail promotions; prospecting and link-building with compatible websites; and updating our online bookstore. Read more about this job.
In addition to these staggering growth numbers, the burgeoning social media site was just valued at $135 million, reports The New York Observer . Could it be the next Twitter? How much do you know about it? PR Daily is offering an hourlong webinar all about Tumblr. You should tune in. Learn more about it.
A naked woman adorned the homepage Wednesday of the Web site ChicagoGOP.com , which is owned by Tom Swiss, an elected Republican committeeman and the political director for the Chicago Republican Party. Billy Brady, Illinois’ Republican candidate for governor, cried foul. His banner ad ran above the nude shot — an ad he didn’t commission. Swiss told the Chicago Sun-Times he’s leaving the picture on the site — after all, its garnered him tons of free publicity. Here’s t…
This photo, which appeared on the blog Jesus Needs New PR , pretty much speaks for itself.
Ah, your first date: A night of awkward glances at the movies complete with uncertain armrest etiquette, clammy hand-holding, and an inept attempt to steal a kiss. The kernel stuck between your front teeth assures you that yes, the popcorn was a bad idea. Naïveté! Don’t go back there. Instead, let PR Daily take you on a date to a special sneak-peak of Tumblr, an hourlong webinar on the latest in social media. We promise, only minimal clumsy dancing required — two, three slow-ja…
Don’t dwell too long on this video, otherwise it might bum you out. Instead, just look at the fast-moving images and listen to the music. Whatever you do, don’t think about your life flashing by on Facebook. (Warning: There’s some foul language in a few of the Facebook posts the video shows.)
The top three brands in the world, according to InterBrand’s annual survey of best global brands , remained the same from 2009 to 2010. Coca-Cola ranked No. 1, followed by IBM and Microsoft. Brand Republic noted that Apple’s brand value surged 37 percent in the last year; however, the tech giant registered at No. 17 on the list, a mere three spots up from 2009. Did your company or client make the list?
The study , by research company Outsell, said overall U.S. spending an advertising and marketing will increase by 1.2 percent in 2010.
Hey, lovers of vintage and kitch. This one-minute ad, which first aired in 1959 during the Mickey Mouse Club, features a hypnotic jingle with lyrics like, “Purses, hats, and gloves galore; and all the gadgets gals adore.” Back then Barbie cost a cool $3. (She’d have to wait two more years before Ken came along. Speaking of which, here’s the first Ken commercial . And, oh why not, three years later Skipper arrived. Here’s her debut .)
In Friday’s PR Daily , there was a blurb about the valuations of Facebook, Twitter, and LinkedIn. It was correctly stated that Facebook is worth an estimated $11.5 billion. The blurb also said Twitter and LinkedIn are worth $1.4 million and $1.3 million, respectively. This is wrong. They are worth $1.4 billion and $1.3 billion , respectively. Sorry for the error. Here’s the link to the original story about the valuations.
Critics slammed The Washington Post this summer for attempting to host salons, where high-paying corporate sponsors could have off-the-record access to reporters. Instead of salons, the paper is now hosting wine tastings — with reporters as special guests. The first one took place last night. Post reporters are not required to attend the event, and they would have to pay an admission to attend, albeit a discounted one. What if Henry Allen, The Post ’s brawling Style editor, went to this event…
“Perhaps it’s time to smack some sense into people, and pull back the curtain?” Peter Shankman, the man who created Help A Reporter Out (HARO), blogged . “The Emperor has no clothes, Oz is a small old man, and they both need to go back to basics.” What’s he talking about? Social media. Shankman offered five basics on social media, starting with, “IT’S ABOUT MAKING MONEY.” (His caps.) Check out the rest.
