Also: Tesla issues a public apology in China, California theme parks require proof of vaccination, W.W. Norton pulls book promotion amid sexual harassment claims against author, and more.
As in-person gatherings become possible once more, how can comms pros incorporate the lessons of the past 12 months and more of digital transformation?
Here are some pitfalls to avoid when highlighting your commitment to the environment this Earth Day.
With the threat of weaponized information threatening organizations large and small, here are some tips to help protect yourself from malicious fake news.
Building your audience with your audio platform requires deep knowledge of target demographics and a generous helping of patience.
After jurors found Chauvin guilty of all charges, some organizations and public figures jumped into the fray with ill-considered statements.
As the country reacts to the court’s decision, communicators are weighing how to take a stand.
The two approaches offer different benefits and downsides that PR pros and brand managers should consider—and savvy communicators should employ both.
In today’s fractured media landscape, working towards the earned media hit requires finding ways to tell your story on your own platforms first.
Also: A federal Judge protects journalists covering Minnesota protests, brands share weed-friendly campaigns around 4/20, aviation industry responds to increased travel warnings, and more.
Here’s a roadmap to navigate the social audio craze and tap into the potential of the latest viral social platform.
With COVID-19 and remote work putting the spotlight on employee experience, close collaboration between internal and external communications has become paramount.
The note is a prime example of how big corporations are balancing the traditional priority of shareholder gains with the rise of employee experience and stakeholder capitalism.
Also: Pfizer CEO speculates on need for third vaccine shot, Twitter promotes transparency around its algorithm, Instagram gives users options to hide likes, and more.
Consider these activities and tools to help build your ability to think outside the box and bring new ideas to intransigent challenges.
