Ragan Insider Allison Carter
How and why to craft speeches based around emotion
Including the importance of a villain.
Speechwriting
Sherri Kolade
Use this decades-old speechwriting technique to create powerful messages today
A former government speechwriter shares tips on this powerful storytelling tool.
Allison Carter
Why more CEOs keep getting called to testify before Congress – and the role comms must play
Insight on the prep process for these high-stakes hearings.
Sherri Kolade
Steal these speechwriting techniques from Niecy Nash-Betts’ powerful Emmy speech
How she had the audience in the palm of her hand.
Brian Pittman
3 speechwriting tips to comfort and connect with audiences
Captivating speeches aren’t about flashy rhetoric. Here are three ways to truly connect with audiences by understanding their pain points—and delivering solutions over showmanship.
Adam Kiefaber
’Laughter is the sound of a consensus’: Humor tips from a presidential speechwriter
How to use humor to make your communications stand out and build trust
Ragan Insider Allison Carter
How to capture voice in speechwriting
You’ve got to think about how the principal thinks.
Brian Pittman
Keeping it real with California Treasurer Fiona Ma: How to lead with empathy
Fiona Ma gets real on how she’s working to put people back into public service.
Allison Carter
Sneak peek: Results from Ragan and GWU’s Government Communications & Public Affairs survey
Including what government communicators view as the biggest barriers to public trust.
Alyssa Smith
Advice on authenticity from a former U.S. Senator’s speechwriter
PNC Bank’s Patrice Smith shares secrets to crafting an executive speech that ChatGPT can’t imitate.
Ragan Insider Emma Atkinson
3 speechwriting tips to find the perfect sound bite
Four industry pros share their best practices for writing inclusive, interesting messages that have staying power.
PR Daily Staff
Video: Analyzing the speechcraft from the 2022 State of the Union
President Biden addressed the nation amid the outbreak of war in eastern Europe, and as the U.S. attempts to turn the page after two years of pandemic.
Brian Pittman
3 tips to crafting better speeches
A veteran government speechwriter shares a few inspiring tips to capture your exec’s voice—and to improve your own presentations.
Andrew Imbrie
10 keys to unlock speechwriting success
Start with an attention grabber, lay out your statement of purpose, and close with a ‘clincher.’
Brian Pittman
3 ways to add creativity to your writing
A published poet shares secrets for how to breathe new life into writing projects.
