Mitchell Schwenz
How to plan for the unknown in 2022
Here’s a look at how to refresh crisis communications plans for another year of uncertainty.
Social Media
Emma Atkinson
Google upgrades family leave perks for workers, brands flummoxed by the metaverse and Glossier lays off 80+ following 2021 expansion
Also: Dolly Parton’s got something new cookin’ with Duncan Hines, a new survey for social media pros and more.
Justin Joffe
Neil Young leaves Spotify to protest Joe Rogan podcast, Twitter shares data on content removal, and Boeing explains profit losses
Also: McDonald’s adds fan ‘meal hacks’ to menu, Adobe releases first deepfake detection protocols, and more.
Emma Atkinson
Infographic: 5 influencer marketing trends to watch in 2022
That’s right, it’s time to get your Charli D’Amelio on.
PR Daily Staff
Help us benchmark the career of social media pros
Want to know how your peers are faring in their career? How they’re valued at their org? Take our survey and get the answers.
Justin Joffe
4 attorneys general sue Google over user privacy, addressing trust crisis for your audience, and Unilever announces layoffs
Also: Planters returns to Super Bowl, Merrill Lynch fires advisor who was filmed verbally attacking teens, and more.
Justin Joffe
Intel announces new Ohio plant, social media users increasingly value privacy, and CVS Health CEO stresses purpose over politics
Also: State Farm ditches Super Bowl ads for TikTok campaign, Snapchat faces lawsuit after teen suicide, and more.
Emma Atkinson
Peloton CEO rebuffs leaks in public memo, M&M’S candy mascots get an inclusive makeover and how PR increasingly measures social media impact
Also: Oscar Mayer debuts bologna-themed skincare, how comms pros can take advantage of Twitter’s NFT profile pics and more.
Lianna Foye
Why executive positioning on social media should be a top priority in 2022
Here are four tips on how to improve your C-suite’s presence on social channels.
Justin Joffe
Starbucks walks back vaccine mandate, a size guide for social media images and ExxonMobil shares sustainability goals
Also: Marriott seeks travel correspondents on TikTok, Better.com CEO returns after firing 900 workers over Zoom, and more.
Justin Joffe
Microsoft buys Activision Blizzard, audiences expect brands to acknowledge crises, and mobile providers limit 5G near airports
Also: MTN DEW awards grants to outdoor community organizations, Carhartt explains vaccine mandate memo, and more.
Emma Atkinson
Carhartt doubles down on vax policy amid leaked memo, Twitter debate
Some on social media are calling for a boycott of the company’s products after its COVID-19 vaccine requirement for workers was made public.
Justin Joffe
United Airlines thanks employees on LinkedIn, teens consume more user-generated content than traditional media, and Red Lobster faces scandal over sick leave
Also: Lay’s advertises at Super Bowl after 17-year hiatus, Bank of America eliminates insufficient fund fees, and more.
Emma Atkinson
Pinterest, others show support for paid family leave on social media
TheSkimm’s #ShowUsYourLeave campaign is joined by Pinterest and others to highlight an important workplace issue.
Justin Joffe
Golden Globes shares winners on Twitter, 58% of workers report constantly checking messages, and CDC admits to communication mistakes
Also: Dole riffs on popular meme for fruit bowl campaign, Chicago mayor spars with teacher union over remote learning, and more.
