PR Daily Staff
We need you! Take our salary and workplace culture survey
A Ragan survey on compensation and culture will enable communicators to see how they fare industrywide.
Research
Ted Kitterman
Report: 21% of comms roles across all organizations have diverse representation
A new report shows how companies must still make big changes to bring substantive diversity to leadership and executive roles in the PR industry.
Justin Joffe
Recording Academy introduces Grammys inclusion rider, newspapers make more money from circulation than ads, and Vrbo responds to elevator tragedy
Also: Molson-Coors retires 11 beer brands, Instagram shares successful business posts and Target offers employees debt-free educational assistance.
Tony Silber
Here’s how DE&I priorities are implemented across the enterprise
We asked communicators in the 2021 Communications Benchmark Report about their DE&I goals and priorities. One strong focus: Town Halls and CEO chats.
Tony Silber
A comprehensive look at likely changes in communications
We asked communicators in the 2021 Communications Benchmark Report what changes they anticipate will occur over the next three-to-five years. Turns out they were spot on, at least so far.
Joy Knowles
4 reasons why PR pros should invest in a media database
Here’s what the tool can offer to PR pros looking to find the right reporter for their pitch—and maximize their precious time.
Tony Silber
Planning and carrying out communications strategies
Comms pros mostly do their planning on a quarterly or monthly basis, leaving room for tweaks and adjustments more frequently, according to the 2021 Communications Benchmark Report.
Tony Silber
Communicators report greater access to the C-suite
Comms pros have also gained a seat at the table in strategic decision making, and that the major obstacle to effective leadership communications is no longer access, according to the 2021 Communications Benchmark Report.
Tony Silber
Communicators view managers as an essential link in messaging efforts
Strengthened relationships with other departments has helped comms pros engage with the workforce and deploy cascade-method messaging, according to the 2021 Communications Benchmark Report.
Sean O'Neal
6 SEO tips for making your messaging stick
Here’s how to borrow keyword metrics to judge whether your message is having the desired effect.
Ragan Staff
Top industry resources for comms pros for summer 2021
We’re putting together the best whitepapers and industry guidebooks offered by our partners from recent events and trainings. Be sure to check out our full list.
Tony Silber
DE&I and communicating with remote workers are among top comms priorities for the next several years
A comprehensive list in Ragan’s 2021 Communications Benchmark Report reveals an extensive to-do list that includes many items that emerged from the shocks of 2020.
Roula Amire
How to be inclusive on social media
Download our new guide to ensure your social posts align with diversity, equity and inclusion.
Tina McCorkindale
Critical race theory has a role to play in business communications and PR
Research from Nneka Logan, associate professor at Virginia Tech, offers a new theory on how the business community can take responsibility for its role in the discussion of race.
Tony Silber
When it comes to a budget wish list, communicators have one overwhelming priority
Lots of things are important, but an increase in budget would be best spent on increasing staff size, according to the 2021 Communications Benchmark Report.
