PR

Sherri Kolade

Southwest’s Dan Landson talks gaining media traction through positive storytelling

We spoke with Dan Landson of Southwest Airlines about engaging ways to keep uplifting stories front and center.

Allison Carter

How and why to add emotion to your event run of show

The PR company behind luxury brands’ biggest events weighs in.

Allison Carter

Behind the scenes on the PR Council’s Guidelines on Generative AI

Ways to stay ethical and forward-thinking.

Jon Minnick

Get the recognition you deserve. Enter your campaign in the PR Daily Awards.

Time is running out.

Allison Carter

4 reasons you can’t miss PR Daily’s Media Relations Conference

Next month’s conference will be one to remember.

Sherri Kolade

Biden and Harris overcoming image obstacles, CEO goes off on LinkedIn and more

Plus: Dropbox is laying off workers and chasing AI.

Brian Pittman

5 tips to jump into generative AI

Overwhelmed by all the AI news? Here are five ways cut through the clutter, separate fact from fiction—and to unlock the power of AI in your communications.

Dustin Siggins

Managing client expectations when the news cycle goes south

For when the news cycle just won’t cooperate.

Allison Carter

3 tips for writing better ChatGPT prompts

Command your bot army to produce better outputs.

Ragan Staff

Take Ragan and AMEC’s Copyright Benchmarking survey

The results will be shared at AMEC’s Global Summit on Measurement and Evaluation in Miami next month.

McKinnley Matson

Announcement anatomy 101: developing a winning PR strategy

PR strategy is an art, not a science. There are best practices, but the approach you take will vary with each announcement depending on what it is and what you ultimately hope to accomplish.