With the launch of its new ‘Live Boricua’ campaign, the team hopes to highlight the cultural richness of an often-overlooked travel destination.
This is among the findings in a comprehensive Ragan Salary & Workplace Culture Survey report. How does your compensation stack up against others in your industry?
Working from home has changed the rules for setting boundaries and building work culture in PR.
With the right players, a solid stage and a lot of practice, comms can hone the art of acoustic messaging.
Three UMass-Amherst students sat down with Ragan CEO Diane Schwartz to discuss what they hope their careers in the PR industry will look like.
Big Valley Marketing’s Katie Huang Shin offers insights on how client expectations are changing in the current business landscape.
Follow these six rules to create a virtual presence that is worth the investment.
New research from USC’s Annenberg Center breaks down the importance of corporations taking a stand on social issues.
Simple tips to help protect yourself and your clients.
For emerging agency leaders, these errors could hinder crucial growth.
During a recent TED Talk, sustainability expert Solitaire Townsend explained why communicators need to account for their clients environmental impact, as well as their own.
The agency was able to pitch news outlets about the star-studded telecast which raised around €1.2 million from 80 million viewers worldwide.
Done well, these reports can be a crucial tool to build trust with audiences.
Time to spruce up those media lists and revisit dusty accounts with fresh ideas.
Four industry pros share their best practices for writing inclusive, interesting messages that have staying power.
