Out of the hundreds of books professing unique knowledge of the PR industry, only a handful are truly worth exploring. Here are some titles that warrant a second look.
Annual research from Ragan Communications finds more access to the c-suite, stronger relationships with allied departments, and new stature for communicators.
How will you grab an online audience this year? Here’s how industry insiders see the game.
Phrases like “fast-paced environment” and “like a family” can be a signal that you have a culture problem and could dissuade some applicants from applying.
Don’t count grandma out when it comes to growing your followers. Here’s what the trend means for the PR industry and social media managers.
Here are the changes to keep your eye on when it comes to social media engagement and outreach in the coming months.
When it comes to content and building community, its essential to emphasize humanity, produce authentic video assets and lean on core values.
It’s the penultimate day of 2021, so we’re sharing the stories that nearly cracked our top 10 for the year. Check out this list of fan favorites.
Preserve your peace of mind with words that create space between you and the conflicts that are common in the modern workplace.
Here’s what communicators should know about the latest social platform and its audio format, as more and more users sign on—and what competitors await.
When facing the unknown, you might not even know everything you think you know.
In the coming year, expect micro-influencers to flourish, social causes to drive the conversation and content developers to test out new platforms.
Also: Ragan announces acquisition of Communications Week, Epicurious stops promoting beef recipes over environmental concerns, TikTok opens transparency education center, and more.
The satirical publication holds no punches when making fun of news, experiences and trending topics, including digital PR and marketing efforts.
What type of content will perform the best on Instagram? How can social media drive crucial e-commerce operations? Here’s what you must know.
