PR Industry

Ted Kitterman

Trends shaping audience engagement efforts ahead of the ‘Big Game’

The NFL’s annual championship broadcast still offers a unique opportunity to reach consumers. Yet, some brands are trying to offer more ways to engage.

Anetra Henry

3 takeaways from industry research on the ‘Great Resignation’

Here’s how the numbers say you can work to keep essential team members happy and engaged.

Ragan Insider | Robby Brumberg

Remote recruiting do’s and don’ts

As you enter the top talent battleground, don’t let an old-fashioned approach cost you crucial staffing victories.

Katherine Grubaugh

Become the manager you always wanted

In the fast-paced world of PR, it’s easy to push “internal” responsibilities to the backburner, but that’s a huge mistake.

Ted Kitterman

Omnicom PR Group’s chief people officer shares tips for finding balance

We caught up with Michele Chase as she starts her new role with Omnicom amid the ongoing battle for talent within the PR industry.

Ted Kitterman

PR Daily welcomes industry leaders to its Advisory Board

A group of 13 industry insiders will guide PR Daily coverage and programming for 2022.

Ted Kitterman

When combining consumer and business audiences, brands must find balance

For Medisafe, a technology solution to streamline the health care journey, speaking to both patients and care providers required a focus on value and emotional connection.

Johna Burke

What PR pros should learn from the courage of whistleblowers

AMEC’s Johna Burke analyzes the comms lessons from the book ‘A Sacred Duty’, a look at one PR pro’s efforts to fight government corruption and a public smear campaign.

Emma Atkinson

Google upgrades family leave perks for workers, brands flummoxed by the metaverse and Glossier lays off 80+ following 2021 expansion

Also: Dolly Parton’s got something new cookin’ with Duncan Hines, a new survey for social media pros and more.

Alexis Anderson

6 PR leadership lessons from the ski slopes

The boardroom could benefit from the fresh alpine air—and the many lessons embedded in the popular winter sport.

PR Daily Staff

Politico’s Daniel Lippman talks about covering the White House

Host Lisa Camooso Miller talks with the D.C.-based reporter about his work covering the inner workings of the nation’s capital and how he built a network of colleagues around the country.

Justin Joffe

Neil Young leaves Spotify to protest Joe Rogan podcast, Twitter shares data on content removal, and Boeing explains profit losses

Also: McDonald’s adds fan ‘meal hacks’ to menu, Adobe releases first deepfake detection protocols, and more.

Sarah Segal

How to spot a PR scam

An insider offers some common red flags that suggest a proffered media opportunity is really a disingenuous money grab.