Allison Carter
Beyond the press release, here’s what journalists think about your communications
From social media to events, here’s what journalists really think of your efforts to grab their attention.
Media Relations
Allison Carter
How Twitter turned an April Fools’ Day joke into a real PR win
A simple “joke” about the edit button paved the way for a big announcement.
PR Daily Staff
Axios’ Hope King talks about covering the transformation of business
The reporter shares a look at her work covering the unprecedented events that have remade the business landscape after years of pandemic response.
Emma Atkinson | Ted Kitterman
Meta’s smear campaign against TikTok exposed, employee archetypes who care about ESG and Etsy’s sellers protest fee increase
Also: Carhartt partners with Warner Bros. for Batman-inspired workwear line, Activision Blizzard CEO welcomes lawsuit settlement and more.
Allison Carter
What journalists at local outlets wish PR pros knew about their jobs
If you’re pitching local media, read this.
Emma Atkinson
PR pros react to Will Smith’s Oscars slap, South Dakota hotel owner’s racist Facebook post prompts lawsuit and the case for podcast ads
Also: Chipotle partners with CashApp to relaunch its customer rewards program.
PR Daily Staff
Help us measure the ‘State of Media Relations’
What’s the real value of media relations in 2022? Answers will be revealed at our upcoming Media Relations and Measurement Conference on May 11 in New York City.
PR Daily Staff
Bustle Digital’s president offers glimpse of the digital news business
Jason Wagenheim explains how his Bustle, Gawker and others in his portfolio have weather the everchanging media landscape.
Ragan Insider Ted Kitterman
How brands are marking St. Patrick’s Day in 2022
From educating consumers about the proper spelling of ‘Paddy’ to helping friends and family gather in style, brand managers are hoping everyone feels Irish in 2022.
Ted Kitterman
Despite Applebee’s Ukraine snafu, don’t pull ad spend from news
There’s risk in running ads against news coverage, but ad dollars are essential for keeping the news media healthy and audiences informed.
PR Daily Staff
The Daily Beast’s Matt Lewis credits success to the relentless pursuit of learning
The columnist and author of “Too Dumb to Fail” talks with host Lisa Camooso Miller about his career as a journalist and how he finds the stories that matter.
Joy Knowles
6 ways to get the most out of your media measurement tool
Don’t just use listening tools to track share of voice. Here’s how to use data to drive your content strategy.
Ted Kitterman
Uniqlo won’t leave Russia, top research for PR pros and tech companies address anxiety over return to the office
Also: CVS touts accessibility in metaverse play, investors push for change on taxes and transparency, and Stoli looks to rebrand amid Ukraine crisis.
Ted Kitterman
How to evade women’s ‘B.S. meter’ to deliver authentic messages
The former editor of Woman’s Day magazine shares ideas on reaching women with a message that speaks to shared values.
PR Daily Staff
Video: Analyzing the speechcraft from the 2022 State of the Union
President Biden addressed the nation amid the outbreak of war in eastern Europe, and as the U.S. attempts to turn the page after two years of pandemic.
