30 jobs in the PR and marketing world
On Friday, an onslaught of outstretched arms attempting to catch the perfect angle for a photo of themselves will be out in full force. Plus, check out our roundup of job openings.
On Friday, an onslaught of outstretched arms attempting to catch the perfect angle for a photo of themselves will be out in full force. Plus, check out our roundup of job openings.
When industry challenges spill into society, creating division and putting our children at risk, it’s on all of us to act,’ Unilever’s vice president of global media said.
Understanding your target audience, to whom they listen and how they prefer their information can help you launch efforts with the most ROI.
Are your clients and contacts taking off for the summer? Here’s what PR pros can do with the downtime in slower summer months.
Thinking of striking out on your own? Make sure you’ve checked these essential boxes before embarking on a solo PR career.
Brand managers might look no farther than their smartphones or in-home virtual assistants for the next wave in storytelling, spoken search and other business components.
Avoid loose sentences. Keep related words together. And don’t write your copy with beer.
Every good story has a protagonist, an antagonist and sense of revelation. Here’s how that translates to telling stories about any organization—even the dull ones.
What’s next for influencer marketing, and just how important is ‘social listening’? Consider these insights as you plan your online strategy.
Hear directly from a leading Associated Press editor how these changes will benefit writers.
This week, readers were interested in strategies for achieving goals, micro-influencers, stories that humanize your brand, and more.
In this era of decaying consumer trust, a Texas coffee company took a huge risk with a phony influencer campaign. Is it betrayal of the audience, or simply a clever marketing stunt?
When the words don’t seem to flow, writers can sometimes fall back on bad habits. Avoid these telltale signs of uninventive writing.
As consumers place more importance on honesty and openness, how can brand managers build loyalty and create a community of engaged consumers? Consider these tips.
Some of the best brand advocates you will ever find are already working for your organization. Here is how to get them involved.