How your social media strategy hurts more than it helps
Just posting about your product on a handful of platforms won’t be enough to attract new audiences.
Just posting about your product on a handful of platforms won’t be enough to attract new audiences.
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Hispanic Heritage Month is underway. Here are three ways to avoid common multicultural marketing mistakes in your campaigns.
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There’s a big difference in a true partnership with an influencer and a one-off paid post. Consider these steps.
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Beyond the challenges in safely managing your customer data, it is essential to differentiate between first-party data and first-party cookies.
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After many have had to pivot from in-person conventions, tradeshows, and media events to their virtual alternatives, some are seeing the opportunities.
Livongo’s blog has received coverage in major media outlets and landed the top prize in the Blog (Health Care PR and Marketing) category of Ragan’s PR Daily Awards.
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You don’t simply sign the contract, put a few coins in the slot, and wait for your shiny new campaign to be dispensed. Research, parameters and regular check-ins are crucial for success.
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