Mark Harris
The value of humility is vastly underrated
Here’s how leaders should communicate a willingness to learn, an openness to new information and the vulnerability to admit when you are wrong.
Executive Communication
Justin Joffe
Olympic athletes engage fans on TikTok, data privacy builds consumer trust in e-commerce, and Activision Blizzard CEO apologizes to employees
Also: NYC announces free mega concert, Twitter launches shopping feature and Adobe gives college kids free access to analytics platform.
Justin Joffe
State and local governments require employee vaccinations, influencer marketing spending grows during pandemic, and TN hospital network defends patient lawsuits
Also: Disney announces accelerator program partners, Instagram introduces insights calendar tool and Lucasfilm hires YouTuber who created Luke Skywalker deepfake.
Justin Joffe
Frito-Lay settles new union contract, SEO tips for communicators, and big tobacco supports phased cigarette ban
Also: Olympic skateboard sponsors educate audiences, Pinterest explains DE&I strategy and Tesla Energy’s social listening approach relies on customer complaints.
Ragan Insider Matthew Seeger
5 principles to guide crisis communication
A crisis comms researcher shares a data-backed framework to shape your messaging when the pressure’s on.
Justin Joffe
Jeff Bezos misses the mark in space flight presser, tips for crafting engaging emails, and Victoria’s Secret rebrand centers women’s needs
Also: Mattress Firm takes sleep awareness campaign on the road, TikTok introduces resume pilot program and JCPenney launches accessible clothing line.
Justin Joffe
Ben & Jerry’s stops ice cream sales in West Bank, digital newsroom employment dwarfs newspapers, and Toyota holds back on Tokyo Olympics
Also: McCormick searches for taco influencer, Nike supports employees during supply chain shortage and how one retail real estate trade association is rebranding.
Luke Thompson
3 crucial actions to preserve execs’ personal reputations
As the top leaders have become figure heads for their organizations, here’s how communicators can help them build a public persona that defends against the naysayers and trolls.
Tony Silber
A comprehensive look at likely changes in communications
We asked communicators in the 2021 Communications Benchmark Report what changes they anticipate will occur over the next three-to-five years. Turns out they were spot on, at least so far.
Justin Joffe
J&J recalls sunscreens over carcinogen concerns, content marketing strategies that work, and Amazon’s response to CPSC lawsuit
Also: Brands celebrate National Ice Cream Day, Microsoft resurrects Clippy and Twitter retires Fleets.
Justin Joffe
Olivia Rodrigo promotes vaccines at White House, diverse boards see more revenue growth, and Facebook defends CrowdTangle restructuring
Also: Triller launches contest to hire resident DJ, Norwegian Cruise Line sues Florida, and Coca-Cola tweaks Coke Zero formula.
Ragan Insider Mark Murphy
The 4 types of corporate cultures
Find out if your business embodies the attributes you aspire to — and learn how to create an authentic environment your employees will love.
Justin Joffe
ESPN takes action amid DE&I scandal, Microsoft and Amazon respond to cancelled federal contract, and growing cybersecurity threat lands on comms pros
Also: Airheads candy jumps into chicken sandwich war, TikTok introduces longer videos, and FTC bans employees from public appearances.
Justin Joffe
Pinterest bans weight loss ads, podcast listenership rises, and comms takeaways from the biggest cyberattack in history
Also: Travelocity turns children’s sketches into fantasy vacations, Airbnb reports numbers of blocked party rentals, and Mark Zuckerberg makes waves.
Dr. Paul White
How to deal with return-to-work pushback
Apple’s recent remote-work flop serves as a warning to other companies eager to get employees back into the office. The author explains how to navigate this difficult limbo period with empathy, flexibility and clarity.
