To improve results, you must take time to analyze what happened, why it happened, what went right, what went wrong, and how it can be done better going forward.
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Focus on outcomes instead of outputs, and move from campaigns to continuous improvement. Above all, home in on what your customer wants—not what your team thinks is snazzy.
Experts share how audiences are changing—and how organizations can prepare for the tumultuous months ahead.
With audiences viewing your PowerPoint on smaller screens during WFH, it’s important to reimagine your visual format.
Video calls, slack channels and Asana all help this PR leader stay organized and in touch with key team members and clients.
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Follow this guidance as you give staffers grace and space during this stressful time.
By allowing all stakeholders a view into the decision-making process, leaders can offer a stronger sense of purpose and belonging to their workforce. The key ingredient? Communication.
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With both customers and employees trying to navigate a resurging pandemic and holiday plans, how should organizations craft messages to keep all stakeholders safe?
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How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games.
Though staffers find it inappropriate for employers to endorse a specific candidate, they think a message of empathy is crucial.
