Beth Haiken
How Jan. 6 became a day of reckoning for reputation management
Here are the main takeaways for brand managers in the wake of the U.S. Capitol riot and ongoing civil unrest in the U.S.
Executive Communication
Ted Birkhahn
Can data help brands and business leaders stay relevant?
Here’s how one agency leader is trying to make sense of the numbers.
Beki Winchel
GitHub apologizes for firing employee over ‘Nazi’ remark, hospitals and governments turn to influencers for COVID-19 campaigns, and the NRA declares bankruptcy
Also: Ford calls for unity, search engine DuckDuckGo reports 62% daily search growth in 2020, Oscar Mayer seeks Weinermobile spokesperson, and more.
Brian Weinthal
Can the boss fire you for taking part in the Capitol Hill incident?
A prominent employment attorney discusses the limits of speech and expression in today’s heated, hyper-partisan environment.
Dick Grove
In the war over credibility, everyone loses
The strong rebuke from Forbes of those who have refused to acknowledge the truth of the 2020 election is a warning for the PR profession, one pro argues.
Beki Winchel
Airbnb blocks D.C. reservations during inauguration, Snapchat bans Trump, and Sephora releases DE&I commitments
Also: Google blocks political ads, Grubhub offers Girl Scout cookie delivery, Xbox’s social media team offers gaming recommendations, and more.
Ragan Insider Ted Kitterman
6 bedrock principles of crisis response
Tulane crisis instructor Barbara Reynolds shares essential elements of an effective response to a crisis.
Beki Winchel
YouTube blocks Trump from posting, Apple makes good on $100M racial equity and social justice promises, and Glassdoor’s ‘Best Places to Work’
Also: CNN to end its Airport Network, Yelp to display COVID-19 feedback, Chipotle aims to hire 15,000 employees, and more.
Elizabeth Williams
How internal communicators can help bolster corporate recruiting
Nothing pinches productivity like staff turnover and lousy recruiting. Here’s how to help attract better, brighter workers and craft messaging that supports seamless onboarding.
Ragan Insider Ted Kitterman
How PR agencies should focus on retaining employees
From the biggest agencies to the smallest shops, workers are any company’s most valuable asset. Here’s how to make them feel like they belong in 2021.
Ted Kitterman
PRSA’s new CEO sees opportunities amid challenges of 2021
Linda Thomas Brooks offers her thoughts on the future of an industry with “the skills and perspective to be at the center of that universe.”
Robby Brumberg
How communicators and companies are responding—and should respond—to the Capitol riot
Silence is not a ‘safe’ messaging play. Companies need to communicate their values, internally and externally, in the aftermath of such a jarring event, and their comms teams should help shape the strategy.
Mary Olson-Menzel & Melissa Shahbazian
4 books to help internal communicators lead in 2021
Looking to inspire your team in the new year? Here are some great places to look for that extra bit of motivation, insight and wisdom.
Ted Kitterman
Business leaders decry election fraud claims, consumers have more fear in 2021, and Albertson’s takes backlash from DoorDash partnership
Also: Social media lessons from Stacey Abrams, Fiat and Peugeot announce merger, PR pros share their resolutions, and airports manage through employee COVID-19 diagnoses.
Predrag Lešić
5 rules for managing your remote team in 2021
What were the lessons of the past year when it comes to collaboration and accountability for remote employees?
