The risks and rewards of pursuing ESG priorities
Companies that act in an ethical, responsible manner can create a huge advantage in recruiting, retention and sales. An expert shares how to pursue meaningful, sustainable programs.
Companies that act in an ethical, responsible manner can create a huge advantage in recruiting, retention and sales. An expert shares how to pursue meaningful, sustainable programs.
Also: Nursing home chain responds to lawsuit, IPR releases research framework, California pushes for transparency on data collection, Twitter launches its first ‘Brand Bracket,’ and more.
Editors share the top blunders and snafus they encounter every day.
Also: Chris Harrison won’t return to host ‘The Bachelorette,’ PR pros focus on the wrong metrics for measurement, Bitcoin value reaches an all-time high, Netflix tests an end to shared passwords, and more.
Douglass Hatcher, a speechwriting guru with experience at Mastercard and on Capitol Hill, shows how a good speech relies on structure to deliver an unwavering message.
Gain expert insights into crafting modern messaging from speechwriting heavy hitters who served under President Obama, Hillary Clinton and Laura Bush.
Also: YouTube removed more than 30,000 videos with COVID-19 vaccine misinformation, Facebook tests video and ‘Stories’ ads, Society of Editors’ exec resigns, and more.
Peter Woolfolk drops his best tips on media relations, crisis comms and delivering meaningful messages amid turmoil.
Also: Target and CVS partner on vaccine distribution, Twitter aims to launch ‘Spaces’ in April, 58% of creative teams have larger workloads, and more.
Be a coach, not a critic, make deliverables crystal-clear, and be brief.
As the business community looks to drive change around diversity, equity and inclusion in the workplace, the research shows five common challenges that must be addressed.
Also: T-Mobile asks users to opt-out of data collection, 42% of women say COVID-19 stops them from asking for raises or promotions, Nike announces new executives after crisis, and more.
Amanda Ponzar, chief communications and strategy officer for CHC: Creating Healthier Communities, shares how her organization is putting an emphasis on health equity.
Also: Lowe’s launches CSR initiative for its 100th birthday, only 41% of men are ready to tackle gender inequality, Taco Bell joins the NFT bandwagon, and more.
Learn how the mail-carrying mammoth is delivering crucial messaging to its vast, dispersed workforce during this turbulent time in history.