Employee Engagement

Ragan Insider | Ted Kitterman

How communications work will change

With technology and the gig economy disrupting many traditional PR functions, how can agencies and departments alike prepare for the future?

Ragan Insider | Roula Amire

Amazon comms exec extols bite-size messages

‘We absolutely have to make our content snackable,’ Kristin Graham tells a packed conference audience. Stats show the alarming level of distraction, but she offers key ways to break through.

Ragan Insider | Catriona Harris

How PR entities can woo and retain top-flight Gen Z interns

The up and coming generation is cut from different cloth, compared with its predecessors. Their preferred career paths and workplace interactions hark back to Baby Boomers’ ways.

Ragan Insider | Giselle Abramovich

Study: Work email opened more frequently than personal email

A multi-generational survey by Adobe offers insights into where and when people wade into their inboxes—and what particular peeves make them likely to trash your marketing message.

Ragan Insider | Beki Winchel

Forever 21 files for bankruptcy, McDonald’s tests meatless option, and email’s the go-to for ‘conversational marketing’

Also: Twitter buzzed for National Coffee Day, whether profanity makes sense for your audience, Facebook tests removing ‘likes,’ and more.

Ragan Insider | Ted Kitterman

Younger employees don’t want to be regulated on social media

When surveyed, almost half of employees between ages 18–35 said they did not want to be policed on political speech at work.

Ragan Insider | Ted Kitterman

Businesses close for global climate protests, Facebook’s new ad formats, and major brand communicators offer storytelling lessons

Also: Instagram cracks down on weight-loss ads, Facebook announces new content oversight board, clever protest signs circulate on social media, and more.